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  • Code Division – Data and Marketing – a course for people with barriers to employment

    Created: 31/08/2023
    News/Events Category: Employability
    This item will show under the following categories: Technology   Training and Learning  

    Code Division is running a series of courses over the later part of the year to support those with barriers to the labour market into gaining more advanced data-management skills, “Data and Marketing” is part of this programme, starting 11 September 2023

    See a leaflet here for details of other data management courses run by Code Division later this year.

    Course details below:

    DATA AND MARKETING

    • Pre- Course: Access to additional marketing resources
    • Course Length: 3 Weeks
    • Delivery: 2 x evening Workshops per week (6-8pm)
    • Start Date:11 September

    Learning Outcomes:

    • Using data to create a winning social media strategy;
    • Improve websites using Google Analytics;
    • Creating, targeting and analysing customer data;
    • Driving social media with data;
    • Using AI tools for digital marketing.

    Learning support is available in the form of:

    • Six month pre-paid sim cards;
    • Chat GPT translation and business English Resources;
    • Industry workshops offering potential digital job roles.

    To be eligible, applicants must live in Tayside regions (Dundee, Angus, North East Fife, Perth and Kinross) and places are offered to:

    • Women;
    • People from ethnic minority backgrounds;
    • Refugees;
    • People living with a disability;
    • People earning below £24K;
    • People who are underemployed or unemployed.

    An online application form can be found here.

    Contact Frank Duffy for more information: [email protected]




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