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  • Fife Cultural Trust - Marketing Officer

    Created: 24/04/2018

    Post: Marketing Officer
    Salary: FC6 £21,399 - £24,384
    Hours: 36 hours

    Do you have great ideas for promoting arts and culture – and the digital savvy and eye for detail to make them happen?

    The Marketing Officer is a key member of the Fife Cultural Trust marketing team which serves a vital role in delivering ambitious targets for the organisation in terms of sales; audience attendance, diversity and access; awareness and profile of the Trust and its associated brand ON.

    If you are a marketeer who enjoys a challenge, is bursting with innovative ideas and has the ability to bring them to life, then this is the post for you. We require an individual with online marketing & content creation experience, great copywriting and proofing skills as well as excellent organisational skills.

    Fife Cultural Trust is an ambitious charity; its vision is for Fife to be a culturally vibrant and rewarding place to live, work, study and visit.

    The Responsibilities
    To effectively and imaginatively promote the Trust and its events and activities (including services, venues, shows, exhibitions, cafes, conferences, retail and arts initiatives) in order to grow our: customer engagement, service usage, customer base and earned income.

    Key Tasks

    •  Marketing campaign planning & delivery – a wide ranging programming of events, exhibitions and projects across our theatres, libraries and museums;
    •  Develop, co-ordinate and undertake ONFife’s marketing activity and content creation on digital platforms. This includes, but is not limited to, website, email campaigns, advertising and social media;
    •  Co-ordinate design, print and distribution for marketing promotions across the Trust;
    •  Advertising – media buying and ad creation;
    •      Management of effective customer segmentation processes to improve loyalty and retention;
    •  Monitoring and assessing the success of marketing tactics, to ensure continued improvement and reaching KPI’s.

    How to Apply
    To find out more detail and to download a copy of the job description please visit their website by clicking here.

    To apply please e-mail your CV, covering letter and equal opportunities monitoring form by e-mail:  [email protected]

    For further information regarding this vacancy contact Laura Crielly by telephone: 03451 555 555 ext. 493369.

    Fife Cultural Trust is an equal opportunities and disability confident employer.

    The closing date for applications is 12 o'clock on Friday 11 May 2018 and interviews are scheduled to take place on Tuesday 22 May 2018.


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